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Beer Wrap NFT

Updated: Aug 4, 2023











The artwork in question was originally intended to be a captivating series of Beer Wrap NFTs, which were commissioned by a prominent marketing company based in Sweden. Their vision was to create a collection of 3D models, each representing a different city that they believed had a rich beer and drinking culture.


The chosen cities for this project were Brussels, London, New York, Rio, and Tokyo. The plan was to create an immersive experience for beer enthusiasts and art collectors alike by showcasing the unique characteristics and charm of each city's drinking culture through these NFTs.


However, despite the initial excitement and efforts put into this project, the NFTs were never minted, and the artwork was left in limbo. But, as they say, every cloud has a silver lining, and the unfinished project turned out to be a blessing in disguise.


Our team of artists and designers involved in the project decided to take matters into their own hands and complete the artwork on their own terms. The result is a stunning series of illustrations that perfectly capture the essence of each city's beer and drinking culture, as seen through the eyes of the creative team.


From the colorful and lively streets of Rio to the chic and sophisticated bars of Tokyo, each illustration is a testament to the team's creativity and artistic talent. The attention to detail, the use of vibrant colors, and the incorporation of local landmarks and cultural symbols all contribute to the uniqueness and beauty of each artwork.


In the end, while the original vision of the Beer Wrap NFTs may have been sidelined, the artwork that emerged from it is a true work of art. It is a testament to the power of collaboration, creativity, and the ability to adapt and evolve in the face of unexpected challenges.



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